Editorial Director - Men's


Company Background:

Gilt Groupe provides invitation-only access to high-end fashion and luxury brands at highly discounted prices. The company currently works with a roster of nearly 400 up-and-coming and established brands in the women's, men's, children's, beauty, and home fashion categories.

Gilt Groupe was founded by an experienced team with proven track records at successful luxury fashion companies. Gilt Groupe is a fully funded company and is currently based in the vibrant Chelsea neighborhood in New York City.

Job Description:

 

Gilt Groupe Men’s team is looking for a seasoned, Editorial Director to help craft, define and oversee the Men’s editorial voice, tone and content.   The Gilt Men’s business is positioned for significant growth in the years ahead and we need a seasoned, creative and driven Editorial Director to set the tone & voice for the editorial direction in addition to identifying, negotiating and executing on traffic driving editorially led relationships.  The successful candidate will have a passion for the Men’s Clothing, Gear, Gadgets, Sports Equipment and Lifestyle Accessories, proven track record of formulating editorial tone & voice in early stage environments, the drive to flawlessly execute on strategic goals, and able to adapt to the ever-changing retail environment. Strong entrepreneurial & creative skills and a demonstrated track record of successful editorial products are a must. Excellent writing skills, and a strong eye for design and detail required. He/she should be innovative, team oriented, and an effective communicator, as well as have a desire to participate in a fast-paced, start-up environment with rapidly changing priorities.

 

This role calls for an individual who can determine, then drive, any initiatives necessary to grow the Men’s category, working in partnership with the buying, marketing, creative, technical and business development teams. He/she must have the technical depth necessary to build trust with development teams, and the business depth to interface with Gilt executives and build successful relationships with partners.

 

 

Specific responsibilities include the following:

 

  • Research and craft the editorial tone, voice and essence of the Men’s site.
  • Define and lead a long-term editorial game plan.
  • Identify online, offline and on air editorial opportunities, develop appropriate products and implement relationships to realize broad yet appropriate awareness.
  • Identify & develop editorial content for every part of the men’s experience from sizing to images, from headlines to email text and ensure consistency of voice, quality and tone.
  • Define the personas that are being targeted with the editorial voice in collaboration with marketing.
  • Implement a style guide for the Men’s site copy.
  • Manage the copy team that oversees product descriptions for Men’s and coordinate copy for emails on designers with appropriate parties.

 

Qualifications:

 

The ideal candidate will have the following qualifications:

  • Possess exceptional editorial experience and creative portfolio.
  • Possess an entrepreneurial spirit
  • Manage the entire product line life cycle from strategic planning to execution.
  • Strong oral and written communication skills are crucial
  • Sound business judgment, proven ability to influence others, and strong analytical thinking skills are critical to success in this position.
  • Strong bias for action and ability to prioritize
  • Proven success managing cross-functional teams to accomplish aggressive goals
  • A strong background (10+ years) in Men’s Apparel, Sports, Fashion Gadgets & sports Equipment coverage

If interested, please send your resume to [email protected]